The Demetra family is expanded with two new versions to meet varying usage requirements: Demetra Micro and Demetra Professional. While flow emission varies in Demetra Professional, its size is identical to the classical version. It was designed to address the need for a task light with greater flows allowing to obtain high illuminance on the working top. With the advanced LED technology and the adoption of smart elementary solutions, maximum performance is ensured in a minimal product. Its look is the typical essential and linear one of Demetra, but its head is a more complex optical device, designed for more powerful LEDs also through painstaking study of thermal science. The aluminum bottom of the head’s body works as a heatsink by taking shape and folding inside the head to accommodate the LED, however without contact and therefore without creating a heat bridge with the top. This allows maximum dissipation, and therefore the use of a high-power COB LED, without affecting its functionality deriving from operation and from direct user relation with the lamp. The top of its head can be safely touched without contact with high temperatures. Emission is controlled by a reflector that slightly protrudes from the head’s profile and designs perfect illuminance on the top to create a work station with a high color yield (Cri 90). The Demetra family becomes more complete to satisfy all the needs of different application fields with flexible and comprehensive solutions, as well as with specific and dedicated ones.
- Weighted steel base with thermoplastic matching painted finish
- Head in die-cast aluminum (Matt black)
- Arm in extruded aluminum
- Lower head diffuser in thermoplastic
- Height: 61 cm / 24 Inch
- Width: 69 cm / 27 1/4 Inch
- Base Diameter: 12 cm / 4 3/4 Inch
- LED 12W 3000K >90 CRI, Integrated light source
- Dimmer on head
- Anti-glare reflector
- Fully adjustable arms and head
- Tiltable and rotatable diffuser
- Bottom of the head’s body works as a heatsink for maximum heat dissipation
- Interchangeable plug options accommodate most electrical outlets for global versatility
Upholding Italy's reputation for excellence and innovation in design, Artemide is a world leader in contemporary lighting. Offering both residential and commercial lighting solutions, Artemide has made forward thinking a company policy. Instantly recognizable designs originating from the 1960's, when Artemide was founded by Ernesto Gismondi, are still in production today along side contemporary lighting creations by current acclaimed designers. Artemide's expansive catologue ranges from the organic and elegant Logico collection to the clean and simple spheres of the Castore family. Many of the most iconic products of history can be found here.
The Artemide Group is much more than lighting. A core element of the manufacturer is their commitment to ethical conduct and social responsibility. A progressive environmental policy is also a major element in both production methods and technology research. What Artemide is most widely known for however, is a coined design philosophy that defines the company's approach: the Human Light Philosophy. Thoughtfully considering the user's lifestyle, daily activities and investment in home, Human Light sets out to provide an illuminated companion, rather than just simply illumination. Lights that are adaptable, flexible and allow for optimum visual precision while conserving environmental resources are Human Lights. A light that accompanies us during our daily activities and has a tangible effect on our well being, emotional health and ultimately our quality of life is Artemide.
Artemide Demetra Professional Wall Lamp Designed by:
- Naoto Fukasawa
Naoto Fukasawa was born in Yamanashi, Japan, in 1956 and graduated from Tama Art University in 1980. His career began at Seiko Epson, where he designed products such as wrist TVs and mini printers using micro-technology.
He then moved to the United States and in 1989 joined the San Francisco design firm ID Two, the predecessor to IDEO. There, he worked on a number of products related to Silicon Valley's computing and electronics industry. He was also involved in the development of a design language and design concept for Apple.
Fukasawa has worked on product development for many well-known brands and companies around the world, winning numerous awards for his efforts. His affiliation with Magis produced the Déjá-vu family of home furnishings, which is distinguished by its use of D-shaped aluminum extrusions. "This one distinctive extrusion enabled us to create a whole family of products," says Fukasawa.
In 2007 the Déjá-vu chair won Magis the Interior Innovation Award (Best Item), IMM, Cologne and in 2008 it was nominated for the Designpreis der Bundesrepublik in Germany.