Emeco and Morrison together, designed and engineered The Alfi Collection with the conviction that what you don’t see is as important as what you do see. Alfi reflects Emeco and Morrison’s common appreciation for the invisible qualities behind simplicity. Made of reclaimed and responsibly selected materials, engineered for comfort and strength, and designed to be humble and timeless, Alfi embodies these hidden values.
- Seat 92.5% Reclaimed Polypropylene and 7.5% Reclaimed Wood Fiber.
- Base Ash Wood
- Height: 80cm / 31.5 Inch
- Seat Height: 45.5cm / 17.9 Inch
- Width: 43.2cm / 17 Inch
- Depth: 50cm / 19.68 Inch
- Arm Height: 67cm / 26.5 Inch
Make chairs lightweight and make them strong, build them for a lifetime. That is Emeco’s mission. Aluminum is the obvious choice, engineered for practical purposes, designed by real people. Forming, welding, grinding, heat-treating, finishing, anodizing are just a few of the 77 steps it takes to build an Emeco chair. No one else makes chairs this way. No one can. It takes a human eye to know when the process is done right, and it takes human hands to get it that way. Their goal: Make recycling obsolete and keep making things that last. In 2006 Coca-Cola and Emeco collaborated to solve an environmental problem: Up-cycling consumer waste into a sustainable, timeless, classic chair. Made of 111 recycled PET bottles, the 111 Navy Chair is a story of innovation. GR Shop offers the Navy chair in many fun colours and almost 100 other Emeco chairs and tables.
Emeco Alfi Armchair Designed by:
- Jasper Morrison , 2017
“My grandfather had decorated one room of his house in the Scandinavian style of the ‘60s—bare floors, long-haired white rugs—and in it was a Braun record player with wooden side panels. I was impressed by the room and the record player.” – Jasper Morrison
Jasper Morrison was born in London in 1959. He studied at the Kingston School of Art and the Royal College of Art, graduating in 1985. Since 1986 he has opened his Office for Design in London.
Jasper Morrison became a leading figure of “New Simplicity,” a movement that advocated a more modest and also more serious approach to design. In addition to furniture, he has also created lamps, home accessories, textiles, a tram system for the city of Hanover, Germany and a bus shelter for the Vitra Campus in Weil am Rhein.
Recent projects include the design of the furniture for the Tate Modern in London, the Folding Air-Chair and Low Air-Table for Magis, flatware, glassware and other home accessories for Alessi, the Flos Glo-Ball lighting series and furniture for Vitra.
Jasper Morrison Ltd. is currently based in London and Paris.